Kerith Gabriel
Digital Content and Social Media professional
RESUME
Professional ​
info​​
Award winning journalist turned digital/social media strategist. Nearly a decade of experience creating content on various topics across sports/health related media. Strong knowledge of social media platforms, its analytics and have used both to grow publicity for multiple organizations. Follow on Twitter and Instagram: @sprtswtr ​
Skills and groups
Adobe Creative Suite
Microsoft Office
HTML and CMS certified
Google Analytics certified (2014)
Philadelphia Sportswriters Association (2008-2014)
North American Soccer Reporters
Drexel University Men’s Soccer
Work​
experience​
Sept. 2012 - Jan. 2015 Philadelphia Union Chester, PA
Senior Manager, Communications and Digital Media
Oversaw placement of all digital content on club website in addition to the organization’s social media platforms. Primary responsibility was to plan and create written, video and social content and manage a three-man team of freelance journalists. Managed all public and media relations. Pitched story ideas to local and national media, conducted press conferences and acted as spokesperson for TV, radio and print interviews.
Dec. 2007 - Sept. 2012 Philadelphia Daily News, Phila., PA
Sports Reporter/Staff Writer
General assignment sports reporter with coverage of four major professional sports teams and area college teams. Former beat reporter/writer of Major League Soccer franchise, Philadelphia Union. Also used as a statistician, agate compiler as well as layout artist of four to five-page scoreboard section. Helped the Daily News with the creation of its Twitter handle: @DNSports.
Feb. 2005 - Dec. 2007 Montgomery News Fort Washington, PA
Sports Editor
Sports Editor of the Perkasie (Pa.) News Herald, one of 16 papers within the Montgomery Newspapers chain of community weeklies. Duties involved coverage of three high school sports programs through feature writing, columns and notebooks in addition to game story analysis. Also responsible for sports wraps, calendar and layout of an 8-10 page section.
Languages
English
Spanish
Education
Drexel University, Philadelphia, Pa.
​2001-2006
​Global Communications major with a focus on journalism. Started as a writer and emerged as a sports columnist for "The Triangle," Drexel's school newspaper and now e-newsletter.